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Fashion Publications - Mozaik
Project type
Team Project
Mozaik aims to celebrate creativity and individuality by providing a platform for vintage fashion enthusiasts to be inspired and create. Highlighting the role of everyday people and fashion enthusiasts in the evolution of fashion. Mozaik showcases how fashion continues to evolve and celebrates the timeless charm and rich history of vintage fashion. Mozaik aims to discover the story and meaning behind each garment, showcasing the enduring relevance of vintage style in today's fashion.
My contribution:
For this project I developed a comprehensive pricing strategy, including analyzing competitors and positioning the magazine at a price point that would be attractive to vintage fashion lovers.
I developed the distribution plan, choosing digital and physical channels to cater to different reader preferences.
I developed the content and editorial strategy for the magazine, defining themes and storylines that would resonate with the target audience. I also played a role in the visual design, photography, and layout.













